Finger Foods AR/VR

Collaboration Project between Microsoft, Paccar, and Finger Food Studios

We worked closely with both companies to test how Augmented and Virtual reality could help improve the efficiency of various truck components and configurations.

My focus was creating early assets with Virtual Reality as the main component in the design. I worked in creating UI that took into consideration different speeds, inclination, and terrain difficulty. I created a prototype using the 3D space models and tested them along with the QA team.

This experience also helped us prepare a solid pipeline that facilitated our second project, this time with Microsoft and Lowe's.

The challenge for this project was creating an interface that wouldn't overload the users with information, we wanted them to be able to visit Lowe's and be able to seamlessly visualize their own space, utilizing our VR tool to modify and select different items from Lowe's catalogue, creating a unique experience.